Why Positive Feedback Is Worth Leaving

Most people only speak up when something goes wrong. That means the employee who fixed your problem quickly, or the cashier who made a long day easier, often never hears about it. Leaving positive feedback takes about as long as a complaint, and it does a few useful things.

Why it matters

• It reaches the person. Naming the employee or department gives a manager something concrete to pass along.
• It shows what to keep doing. If a store gets comments about a friendly deli or a fast checkout, that tells the manager it’s working.
• It balances the picture. A stream of only complaints makes a store look worse than it is.

Kroger doesn’t publish how praise is used, so we can’t say what happens to it after you send it. Telling a manager face to face is the most direct route, because they hear it right away.

Where to leave it at Kroger

• In person: tell the store manager or the employee’s supervisor. It’s the quickest way for the message to land.
• The survey: the invitation is on your receipt. It asks about your visit and ties your answers to the store, date and time. Kroger limits the 50 Point bonus to one per 7 days. Our feedback survey guide explains how to enter.
• Chat or phone: Kroger’s customer care is at 1-800-KRO-GERS (1-800-576-4377), Monday to Friday 7am to midnight Eastern and weekends 7am to 9:30pm Eastern. Chat is available from Kroger’s Contact Us page.
• Pharmacy: the pharmacy has its own survey. You can also call the pharmacy line, listed as 1-800-576-4377.

What good praise includes

• The store and the date, and roughly the time.
• The employee’s name if you know it, or the department and what they looked like or were doing.
• What they did, and how it helped you.

For example: “On Saturday around 5pm at the Main Street store, the woman working the deli counter noticed I was struggling with my bags and carried them to the door. It made a long day easier.” That’s specific, short and easy for a manager to use.

A note on honesty

Only say what happened. Exaggerated praise is harder for a manager to trust, and it doesn’t help the employee.

Sources: Kroger’s Customer Satisfaction Survey page, the survey form and Kroger’s Contact Us page. Kroger Fan is an independent site and is not affiliated with Kroger. Rules, prices and offers change and can vary by store, so check Kroger.com or the app for the latest.